School Counselor Salary and Career Outlook

Careers in school counseling are some of the most unique and rewarding in public education. School counselors work with all stakeholders in the educational ecosystem to help create a culture of success, safety, and learning for students, their families, and the educators who serve them.

Some of the primary responsibilities of a school counselor include:

  • Providing social and emotional support for students in individual and group sessions.
  • Aiding students with issues related to study skills and time management.
  • Encouraging and fostering student strengths (both in and out of the classroom).
  • Collaborating with families and other school faculty to address individual student needs.
  • Helping students and families respond to crises.
  • Identifying students’ social, behavioral or learning issues.
  • Working as part of a child study team to develop and implement interventions for students with special needs and other at-risk students.
  • Coordinating support services between the school, home, and outside agencies.
  • Offering professional input on school and district policies.

This wide variety of responsibilities shows that becoming a school counselor is a career choice with the potential to make a positive difference every day.

What Can You Do With a School Counselor Degree?

Becoming a school counselor requires earning a master’s degree in school counseling. School counseling is a career that varies depending on the population a counselor serves. Providing support to younger students and their stakeholders is very different from supporting older, college- and career-bound students.

In some school districts, a counselor may be asked to serve a large span of ages; however, it is more common for counselors to focus on specific age groups.

Elementary School Counselors

Elementary school counselors are responsible for assisting younger students and their families as they begin their educational journey. As such, elementary counselors help bolster school-readiness skills and support academic, social, and emotional development that will serve as the foundation for a child’s educational career.

Elementary counselors also play an important role in identifying learning and behavioral issues, enabling early interventions to be developed and implemented. By working with teachers, students, families, and other relevant stakeholders, elementary counselors can help ensure a student is able to maximize their ability to learn and thrive.

National mean salary for school counselors (BLS category: Educational, Guidance, and Career Counselors and Advisors), May 2024: $71,520.

Middle School Counselors

Middle school counselors support students through the often challenging transition from childhood to the teenage years. The social and emotional trials of puberty can be difficult for students and their families. A counselor can serve as a key ally for navigating the inevitable tensions, questions, pressures, and issues that arise as students mature.

The junior high years are also a significant academic transition. Middle school counselors are called upon by students, parents and teachers to help foster the time-management and study skills that students will need to be successful in high school and beyond.

As with elementary counselors, there is also a need for counselors to weigh in on the identification and interventions for academic and behavioral issues, so they can be addressed before entering high school.

National mean salary for school counselors (BLS occupation: Educational, Guidance, and Career Counselors and Advisors), May 2024: $71,520.

High School Counselors

High school counselors have unique responsibilities. In the secondary years, students are preparing for college admissions, careers and adulthood; counselors help facilitate these transitions by helping with course selection, college and job applications, high-stakes test preparation and interview skills.

Additionally, high school counselors are more likely than their elementary and middle school counterparts to be called upon to help students and families through serious struggles involving peer pressure, risk behaviors, drugs, alcohol, sex and self-harm.

National mean salary for school counselors (BLS occupation: Educational, Guidance, and Career Counselors and Advisors), May 2024: $71,520.

College Admissions Counselors

College admission counselors help incoming students transition and adjust to their new settings. Their role involves recruiting prospective students, assisting students with admissions and enrollment, facilitating course selection, guiding students in discerning career paths, and helping students transition to the workforce.

Many colleges and universities also offer counseling and psychological services to support students' emotional and mental health.

National mean salary for educational, guidance, and career counselors and advisors (includes counselors working in colleges), May 2024: $71,520.

Other Guidance Counselors

Career and vocational counselors or career coaches can help you explore career options at any point in your life, whether you are starting or changing your career. Career counselors can advise you in assessing your skills, interests and values to help you seek a career that fits your life. They can also help you with the job search, which could include crafting your resume and sharpening your interview skills.

National median salary for K–12 school counselors (local elementary & secondary schools), May 2024: $76,960.

How Much Do School Counselors Make?

Most public schools include school counselors as part of their certificated faculty contracts. As such, school counselor salaries and tenure eligibility (where applicable) typically follow the same salary guides and policies as teachers and other certificated staff.

One major exception is 12-month counseling positions. It is common practice for schools to retain some or all of their counseling staff through the summer to complete tasks like child study team evaluations, individualized education programs (IEPs), student matriculation and scheduling. In these cases, counselors are typically compensated at a higher rate than similarly experienced 10-month employees are.

According to the Bureau of Labor Statistics, the median annual salary for school counselors in May 2024 was $65,140. It should be noted that this figure combines both 10- and 12-month school counselor salaries.

Educational, Guidance, and Career Counselors and Advisors, by Industry

Mean Annual Salary1

Elementary and Secondary Schools

$76,960

Colleges, Universities and Professional Schools

$62,090

Junior Colleges

$60,170

Vocational Rehabilitation Services

$57,800

Educational Support Services

$57,610

School Counselor Career Outlook

According to the Bureau of Labor Statistics, job outlook for school counselors includes an expected 4% growth in the employment of counselors over the 10-year span from 2024–2034. This is about the same as the average projected growth rate of all U.S. careers. As student enrollments rise, demand for school counselors will increase.

10 Top-Paying Cities for School Counselors

Keeping in mind the economy, cost of living, and lifestyle of different cities, the following are the top-paying metro and nonmetro areas for careers in school counseling according to the BLS (which is categorized as ‘school psychologists’):

Metropolitan and Nonmetropolitan Areas

San Jose-Sunnyvale-Santa Clara, CA

$135,480

El Centro, CA

$135,480

North Coast Region of California nonmetropolitan area

$131,680

San Francisco-Oakland-Fremont, CA

$129,140

Barnstable Town, MA

$128,550

Fresno, CA

$127,760

Salinas, CA

$126,170

Oxnard-Thousand Oaks-Ventura, CA

$124,750

Sacramento-Roseville-Folsom, CA

$124,200

Riverside-San Bernardino-Ontario, CA

$123,050

5 Highest-Paying States for School Counseling Careers

State

California

$117,630

Colorado

$117,190

Washington

$108,740

Maryland

$107,870

Oregon

$106,920

State Median Salary Data for School and Career Counselors

State

Median Annual Salary

Alabama

$60,530

Alaska

$80,020

Arizona

$57,940

Arkansas

$60,110

California

$94,320

Colorado

$63,900

Connecticut

$70,400

Delaware

$72,450

District of Columbia

$80,280

Florida

$54,080

Georgia

$63,990

Guam

$38,880

Hawaii

$66,700

Idaho

$61,820

Illinois

$65,970

Indiana

$58,820

Iowa

$62,780

Kansas

$61,300

Kentucky

$66,980

Louisiana

$61,010

Maine

$63,570

Maryland

$74,240

Massachusetts

$80,290

Michigan

$61,910

Minnesota

$67,180

Mississippi

$53,780

Missouri

$59,300

Montana

$58,700

Nebraska

$64,700

Nevada

$79,930

New Hampshire

$66,030

New Jersey

$78,480

New Mexico

$65,420

New York

$75,690

North Carolina

$63,910

North Dakota

$64,650

Ohio

$60,480

Oklahoma

$55,950

Oregon

$82,830

Pennsylvania

$65,280

Puerto Rico

$51,080

Rhode Island

$75,630

South Carolina

$54,440

South Dakota

$57,970

Tennessee

$62,510

Texas

$64,480

Utah

$61,020

Vermont

$66,890

Virgin Islands

$61,760

Virginia

$67,350

Washington

$83,930

West Virginia

$55,420

Wisconsin

$63,690

Wyoming

$65,070

Information last updated: January 2026